Overlanders Logistics Platform ● In Progress

Overlanders Website & Booking Redesign

Client

Overlanders.ie

Services

WordPress, PHP, API Dev

Status

Final Testing Phase

Overlanders Homepage

The Challenge

Overlanders is a premier motorcycle logistics company, but their digital presence was stalling. The existing site suffered from 4-10 second load times, leading to high bounce rates. It was visually outdated, incredibly hard to navigate on mobile devices, and the booking process was disjointed.

Tech Stack

WordPress Custom PHP Bookeo API GSAP
Development Progress 90%

Current Phase: Final QA & Testing

The Solution

We are building a completely redesigned, mobile-first experience. By stripping away bloated code and optimizing the server response, we are targeting sub-2-second load times.

The core of the solution is the integration of the Bookeo Booking System directly into a custom WordPress environment. We used custom PHP to bridge the gap between their logistics requirements and the user interface, ensuring customers can book bike transport as easily as booking a flight.

Engineering Focus: Speed & Usability

The new navigation structure reduces the clicks-to-book by 60%. We have rebuilt the visual hierarchy to guide users effortlessly from "Browse" to "Book".

Project Targets

< 1.5s

Target Load Time

100%

Mobile Responsive

Seamless

Bookeo Integration

"This project is currently in the final stages of Quality Assurance testing. Full case study and metrics will be published upon launch."